To achieve long-term success selling your XaaS services and managed service portfolio, partners and MSPs need to ensure customers realize value throughout the lifecycle. While IT vendors may have their own lifecycle approach, this represents the experience the IT vendors want to create with their customers. As a value-added partner or MSP, you should seek to define your own experiences that your customers will have with your firm through the lifecycle. This is an opportunity for your firm to define the experience you want to create directly with your customers, and accentuate your value-added differentiation and service differentiation. As a TSIA Consulting Alliance Partner, nVision has helped leading IT vendors and their partners develop their customer experience strategies. Bring nVision’s experience and subject matter expertise to formulate or optimize your XaaS customer engagement framework and to define the roles and capabilities required throughout the lifecycle that will accelerate your XaaS business growth and scale.
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